New Adsense 300 x 600 Large Skyscraper Ad Units

New Adsense 300 x 600 Large Skyscraper Ad Units

The folks at Google Adsense have just announced a new large skyscraper ad unit. Its a hefty beast weighing in at a huge 300 pixels wide by 600 pixels high.

It makes perfect sense really. When correctly placed the 160×600 skyscraper ad performs well, and so does the 300 x 250 ad. So combining the best of both worlds to create an ad which is both wide and high seems like a winner.

The great news is that it works great in Heatmap Theme’s sidebar which accommodates 300 pixel wide ads, so you’ll have no trouble at all integrating it with your Heatmap sites.

You’ll find the new large skyscraper ad unit in your Google Adsense account when you create new ads.

If you want to see this new ad unit in action you can see it at creativitypro.com.

Update 15/12/2012:

I’m finding that this new 300x 600 ad unit sometimes sometimes shows a single ‘mobile style’ ad instead of multiple ad links, leaving a large white space below the ad. Hopefully Google will fix this as its a bit annoying.

Leave a Reply