Latest Blog Posts

The HeatMap Theme Show #1: Interview with Wesley Williams creator of Plugin Dynamo and Buzz Burner

Welcome to the very first HeatMap Theme show! In this show I chat to Wesley Williams, who is the creator of the Plugin Dynamo range of WordPress plugins. He’s also the managing partner of DotCom Interactive, and the President of Member Services at the WordPress Users Association. Not only that he’s an extremely experienced Internet Marketer with a wealth of knowledge to share with us, so its worth sticking around for the next 40 minutes or so as I chat [...]

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Ad Placement is the NEW SEO – Google’s Page layout algorithm improvement for Ads

With the release of Google’s Page Layout Algorithm improvement for ads it’s now more important than ever that your WordPress theme has loads of flexibility when it comes to ad placement. The great news is that if you’re running HeatMap Theme then you’ve got tools at your fingertips to place ads in ways that Big G will like. HeatMap Pro v5 allows you to carefully place your ads (with laser like precision) directly into your content using the HMT ADS [...]

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High CTR Adsense Theme Strategies (part 4)

Hi CTR Niche Twin Skyscraper Double your pleasure with this is a variation on the classic double skyscraper adsense layout. Again, this is another ultra minimal low distraction layout. There is little to distract your visitors from seeing your ads and clicking. Embed links to your other content within the center column to keep visitors eyes ‘ping-ponging’ between the ads on either side as long as possible. Now available for download in the Members Section of the HeatMap Insider as [...]

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High CTR Adsense Theme Strategies (part 3)

Hi CTR Niche Skyscraper This is a twist on the classic ‘skyscraper ad’ adsense layout. The ads in this layout catch the visitors eye all the way down the page, plus the skyscraper also has great above the fold visibility. There’s an extra chance to capture clicks too as visitors scan for more posts in the further reading section. Super minimal. Few distractions. A Quick Setup file for this layout is now available for download in the HeatMap Insider Members [...]

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High CTR Adsense Theme Strategies (part 2)

If you are looking for an ad layout that is about as ultra minimal as you can go, so that there are minimal distractions for your visitors, then this is a classic stripped back layout you need to try. Now available as a Quick Setup File in the members area. Hi CTR Niche Classic Demo Site Full Size Screenshot with Ads Download More Posts in this series The large ad at the top gives maximum ad visibility. The ad at [...]

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